Benefits

• Fast Results - Ads are approved in a couple of hours and shown to ​thousands of people
  
• Cost-Effective - We generate laser targeted warm leads in the most ​cost-effective way possible
• Easy to Get Started - We create, design, analyze and optimize your ​ads
• No Contracts - No commitments, no hidden costs, no fine print

Features

• All-In-One - Facebooks advanced advertising feature allows ads to run ​simultaneously on Facebook and Instagram.
  
• Advanced Statistics - We can see who’s best responding to which type ​of ad so we can pour more budget into the top performers
• No Guess Work - We can pin-point exactly who we want to target using ​Facebooks advanced demographics feature
  

There’s no easier way to target your ideal ​client than ever before.

When you think about advertising, what probably comes to mind is targeting people who you ​think might be interested in your product.

But even targeting people that might be interested is enough to lose marketing budget.

Most advertising campaigns are way too broad. In fact, extremely broad.

Here’s what a typical ad looks like, created from a normal business owner.

Here’s Why This Ad Doesn’t Work

They don’t give any reason to contact the business. They’re not identifying any problem. ​People only take action when they have a problem they want to solve.

This is my NEW and IMPROVED rewrite of the ad above, and why it performs infinitely better.

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Homeowners in [City]! Trees Need Cutting?

Tree pruning is one of those important jobs, but ends up low on the priority list.

Any backyard can be transformed into an oasis with a little TLC.

Of course all homeowners can do it themselves, but you just want to relax and spend time with ​the family.

That’s why, we at [name of company] keep your outdoor space looking its best all-year around.

✅Hedge Trimming

✅Tree Pruning

✅Tree Removal

✅Stump Grinding

Text [name] today for a free on-site quote: [number]

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Why My Rewrite Performs Better

We’re in an attention economy. We are all fighting for everyone’s attention.

In today’s extremely fast-paced online space, you have less than 1 second to capture your ​ideal customers attention.

Putting your logo and the name of your company WILL NOT WORK.

Putting your services all over your ad will not work.

What will work is calling out your ideal customer. Literally.

Instead of saying:

Rogers Lawn Mowing Services.

We can say something like:

“Too Busy to Mow Your Lawns?”

This identifies their problem (calls them out), and we swoop in with our service as the solution.

Of course there’s still one aspect missing from the middle of the ad.

It’s called the agitation phase.

This is the formula for a successful ad.

Problem

Agitate

Solve

P.A.S.

Problem - Identify their problem, call them out, so they pay attention.

Agitation - Amplify their problem by targeting pain points. This creates urgency, so they know ​if they keep avoiding the problem, they’ll keep experiencing the pain.

Solve - We provide our service or product as the ultimate solution.

P.A.S…the perfect formula for a marketing ad, NOT plastering your logo and product ​everywhere, because nobody cares.

They only care about themselves. What’s in it for them. The benefits. Fixing their problems. ​Scratching an itch. That’s what they care about. Not their business and how many years of ​experience they have.

Here’s Another Example of a Bad Performing Ad

And Here’s My Improved Version

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For Females Aged 40 - 50 Who Want to Maintain their Health and Fitness!

Do you want all-day energy, better sleep, boundless confidence and great strength?

You don’t have to lose your health as you get older.

Keeping on top of your fitness will help in all areas of your life, even daily activities.

Of course anyone can learn to do this themselves, but a personal trainer can hold ​your hand along the way.

Zack is our personal trainer. Zack takes the time to learn about your needs and ​tailors a solution that best suits you.

Click LEARN MORE to book your FREE health consultation today.

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Want to know what I could do for your business?

Leave your name and number for a

FREE 10-minute marketing analysis.

Who am I?

My names Brandon Willing and I’m the owner/advertising expert for Hazy Results.

I started this company in the beginning of 2024, and before that I was an online ​marketer for 10 years.

I actually pride myself on being one of the FIRST people to jump into internet ​marketing, way back in 2014.

I’ve created many online businesses, websites, affiliate blogs, ranking websites in ​Google, and everything else you can think of.

I’ve literally seen the industry transformation into what it is today.

But these were all part-time business ventures.

This year I quit my job and went all in on this new business, which is running ads for ​small businesses. And here we are.

What’s the Biggest Difference from 2014 and 2024?

The biggest difference is that people are more open to learning about internet ​marketing nowadays.

The reason for this is that social media was still brand new in 2014.

The concept of making money online back then just didn’t sound normal. People ​assumed everything was a scam.

Now, with more people being successful with digital marketing, people are more ​open to learning about it.

Another big difference is that there are even more skeptics than before.

Of course things get saturated when more people do it.

Before it was pretty easy to convert cold traffic into buyers. Now you have to work ​much harder to make a sale.

Future of Advertising?

As our attention span decreases even further, and the fact that we are in an ​attention economy, it’s going to become even more important to laser-target our ​ideal client.

We do this by literally calling them out in the headline. Ultimate specificity is key.

Headlines like this are a must going forward:

Working Mums in [City]: Do You Need a Maid?

Are You Aged 30 - 40 With Chronic Back Pain?

Attention All 20 - 30 Males in [City]: Do You Want to Get Fit and Strong?

Homeowners in [City]: Are You Looking for a Painter?

The formula for selling will always stay the same though. Problem, agitate, solve.

Identify their problem, amplify or agitate the problem, then provide your solution.

This is a universal selling formula that’s been here since the dawn of time, and will ​stay for centuries to come.

What is Hazy Results?

Hazy’s my nickname, and I get maximum results for every client I work with. Hence ​the name Hazy results.

I created this company in the beginning of 2024 after quitting my full-time job.

I quit my job for personal reasons, and went all in on this new business, which is ​advertising for small business owners.

The goal is to be the BEST and biggest advertising agency in New Zealand.

And for that reason, I have no choice but to bring nothing but the best quality service ​and guaranteed success for everyone I work with.

Rest assured you are getting the best from the best, from a marketer that’s been in ​the game since before social media became a thing.

Want to know what I can do for your business? Fill out the ​form below for your free 10-minute marketing analysis.

How I Utilize Meta Ads to Get You More Clients

First I start by creating a basic ad and testing up to 10 different audiences.

Seeing who best responds to the ad is the single most important part of this process.

You can have the best ad, the best product, the biggest marketing budget, but if you ​target the wrong demographic, it’s all a waste of time and money.

That’s why we put a huge emphasis on finding the right audience.

From there, it’s easy mode.

Then we test different images, headlines, offer, response mechanisms, etc.

When we have a winning audience, it’s just a matter of tweaking headlines and ​switching images to find the best performing ad.

This allows us to get more clients for less ad spend.

Meta Ads is an Absolute Powerhouse

Facebooks advanced advertising tool allows us to target the exact right audience, ​with the right offer, every time.

So there’s no guess work.

We simply plug in a handful of different audiences we think would suit best, stop the ​audiences not performing well, and double down on the winners.

Then it’s just a matter of calling out to the customer by identifying their problems or ​pain points, amplifying their need, and providing our product as the perfect solution.

There’s No Other Advertising Tool Like It

Facebook provides the most cost-effective way to reach our ideal clients in the ​easiest way possible.

Users can benefit from incredible ROI, fast results, less competition, laser-precision ​targeting and massive brand awareness.

Another phenomenal feature is the sheer amount of options in the backend.

We can see exactly which demographic is mostly clicking on the ad, engaging, ​and bringing in sales!

And of course the downside to this is the difficulty level.

Opening up Facebooks advertising tool (Meta) is like defusing a bomb for the first ​time.

Anyone can learn to use Metas advertising tool if they’re willing to put in the time and ​effort.

If you’re a busy business owner and want to outsource your marketing, you ​know you have:

• A guy that knows what he’s doing
  
• An expert
  
• Confident in what he does
• A growing business in a growing industry

If that sounds like something you’re interested in, fill out the form below and maybe ​we can make that happen.